ABOUT US

Retail Media Machine

Part of Admixer Group

With a 17-year history engineering advertising platforms, Admixer launched a new company, Retail Media Machine, powering retail media networks with AdTech infrastructure in Europe and beyond
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location 3,500 Customers

  1. USA
  2. Europe
  3. Latam (Latin America)
  4. Asia
  5. MENA (Middle East and East & North Africa)

location 10 Country Offices

  1. Germany
  2. UK
  3. Ukraine
  4. Kazakhstan
  5. Georgia
  6. Uzbekistan
  7. Moldova
  8. Greece
  9. Slovenia
  10. Serbia

location Data Centers

  1. US - West Coast, East Coast
  2. Europe
  3. Singapore

17 years of AdTech work squeezed into one retail media powerhouse

Retail Media Machine (or RMM), was started within office walls of Admixer Group in 2022 – by AdTech engineers who have built their entire careers standing up advertising networks from scratch.

While our team used to provide such solutions for global agencies and media houses, we now maintain a narrow focus: retail media platforms.

We've cultivated our expertise into one modular platform allowing retailers to fully in-house their retail media tech stack and take full ownership over their ads monetization business.

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Leadership Team

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Aleksey Boltivets
Founder of RMM and CEO of Admixer Group
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Rodion Pryntsevsky
Business Development & Commerce Director of RMM & Admixer
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Ivan Fedorov
VP of RMM Technology & Member of IAB Retail Media Committee
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Sergii Tarnopolsky
Chief Marketing Officer of RMM & AdTech Content Creator
The people behind the platform are amazing - they are patient and willing to spend time to understand customer needs. They also seem to have an engineering team that can build things quickly and efficiently, which means retailers can create customisations quite quickly.
Keshav Parthasarathy
Ex-Head of Retail Media at Ocado Retail
Grab a time on our calendar to get your questions answered
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Most retailers look for flexible partners.
That's who we are.

At Retail Media Machine, our top priority is a 100% custom approach. We're committed to build, customize, maintain and optimize every solution based on unique needs of each client
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Transparency

Our goal is to make our cooperation meaningful, so we will be upfront when a particular integration project takes 6 months; not 2 weeks like others promise
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Adaptability

Our approach is providing flexible and adaptable platforms that can be customized to meet the specific needs of each retailer in the long run
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W-W Partnerships

We don't limit our clients to any particular pricing model but rather base off what makes sense for both our companies embracing a 100% partner relationship

Our brand clients include

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Our agency clients include

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Questions?

If you have a particular question about your retail media project, here's a contact form

Do you have any case studies to show?

Sure! Our parent company, Admixer, has a 15-year history of helping companies monetize their media and digital assets. But we have also prepared a deck featuring cases when retailers or marketplaces use our ad technology.

How much does it cost

Retailers get to choose from 3 options: revenue-share, fixed SaaS or CPM-based billing. While each has its pros and cons, we're interested in making the cost of investing into your RMN tech platform as reasonable as possible. So, we don't limit retailers to any particular option.

How long does it take to integrate with RMM?

From 2 weeks to 6 months – it very much depends on your tech stack and the size of your enterprise. But to give you an idea, RMM has a set of both flexible and inter-connected APIs that will speed up TTM and cut fragmentation costs if you were to partner with multiple AdTech providers. Book a call to get a custom plan for your particular project.

Who has build the RMM platform?

As you may have known, RMM is a subsidiary company of Admixer, a reputable company in the AdTech world. To learn more about us, please visit the Admixer site.